AWARD WINNER for BEST BOTANICAL PRODUCT - Engredea 2012
Blog 4 Title: AWARD WINNER for BEST BOTANICAL PRODUCT - Engredea 2012
Recently IL-HWA was invited to attend the Engredea tradeshow; a 5 day event held each year during the first week of march at the Anaheim Convention Center in Anaheim, United States. There are well over 300 exhibitors and nearly 10,000 participants, all attending with the intention to share new research and products in the Ayurvedic, Herbal Food & Beverage industry. There are a wide variety of new innovations and products and Engredea tradeshow is a place where consumers and business alike and see the newest and latest products in the Herbal Food & Beverage industry.
During the Editor’s Choice Award, 8 finalists are determined among the many submitted products. This year Il-HWA’s GinST-15 was selected as the 2012’s, “Best Botanical Products.” GinsSt-15 took the award by surprise as some average consumers know little to nothing about Ginseng as a whole.
Il-HWA’s GinST-15 ensures the highest absorption of Ginseng we’ve seen amongst any Ginseng based product. It’s nearly 15 times more absorbent than competing products and 3 times more effective than some of our own Il-HWA products.
“The Energy at the show was astounding and it really ties back to why everyone comes to the Engredea event year after year. People are here to educate, learn, and innovate the herbal food & beverage industry. We want people learn about the many healthy alternatives that exist in our markets today, especially Ginseng.” – Todd Runestad.
We are happy that Ginseng has gained recognition. We hope GinST-15 can reach a wide of variety of new consumers seeking out health, beauty, and wellness. Becoming healthy begins with real people wanting new options and alternatives. The Engredea tradeshow exemplifies that culture and drive. Il-Hwa is excited about the future of the herbal food & beverage industry. We know it begins with people willing to try something new.